Vietnamese Tiếng Việt | Monday, May 21, 2018 | Advertise with Us
   
Text Size

Companies pledge VND40 billion for local tourism publicity

Share
(0 votes, average 0 out of 5)

Eight major tourism companies have pledged VND40 billion (US$1.7 million) to carry out promotion and advertising campaigns for the tourism sector.

Ngo Minh Duc, chairman of HG Group, said the eight companies include HG Group, Thien Minh Group, Muong Thanh Corporation, Vingroup, Saigontourist Holding Company, Sun Group, Vietnam Airlines, and Hanoi Tourism.

Each company agrees to contribute VND5 billion in a bid to improve Vietnamese tourism promotions at two large tourism fairs – ITB Berlin in Germany and World Travel Market in the United Kingdom, and set up a tourism promotion website in English at http://vietnamtourism.vn/. The two activities will be implemented in three years until 2020.

“We will not carry out destination promotion activities on behalf of the Government, but only offer support, as management agencies lack finances to implement activities effectively. Once the tourism sector has a larger fund to organize activities, our program will come to an end,” he said.

HG Group, Thien Minh Group, Muong Thanh Corporation, and Vingroup have already done their part. Other companies are encouraged to join to raise the total to VND70-80 billion, according to him.

They are unanimous in choosing a company specializing in tourism consultancy to do publicity campaigns.

In a related development, the Ministry of Culture, Sports and Tourism is gathering opinions for a draft on the organizational charter and operation of the Tourism Development Assistance Fund.

This is a financial fund beyond the scope of the State budget which has functions to manage and coordinate financial resources for tourism promotion activities. It has chartered capital of VND300 billion (US$13.2 million).

 

 

Source: SGT

Maybe You Also Interesting :

» Tours fully booked for holiday

People in the capital have made preparations for the upcoming four-day (from April 28 - May 1) holiday celebrating the Reunification Day (April 30) and Labour...

» Tourism sector poised to earn big money from Chinese travelers

 Vietnam has been advised to attract more Chinese tourists from first-class cities who travel regularly, book tours via online channels, and spend big...

» Bến Tre outlines plan to promote tourism investment

The Cửu Long (Mekong) Delta province of Bến Tre, which has a 65-km long coastline, plans to seek more investment in the tourism sector, particularly for...

Explore Vietnam Latest

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7

Our Latest Posts

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7

Popular News Categories:

- Asia & Asian  |  EU & Russia  |  America & US

- Facts  |  Urban  |  Faculty  |  Environment

- Business  |  Finance  |  Market Health

- Destination  |  Cuisine  |  Arts Music

- Cinema  |  Soccer  |  Sports  |  IT & Internet

Culture & Tourism:

-> About Vietnam  |  Things To Do

-> Destinations  |  Events Calendar

-> Visa Online  |  Flights & Transport

-> Accomodation  |  Tours & Cruise

-> Find more go to Travel.VN...

Login